[{"data":1,"prerenderedAt":105},["ShallowReactive",2],{"$fM9_M10gSBR3ZckPA6gUC4mdI04-nTcmVTRhKQvjzDU8":3},{"data":4,"meta":104},{"id":5,"attributes":6},273,{"title":7,"subtitle":8,"slug":9,"release":10,"lead":8,"top":11,"locale":12,"article":13,"newscategory":71,"thumbnail":76,"ogimage":91,"company":99},"コンサルティング事業部門のnoteにて、「企業の顧客理解」をテーマにした新たなコンテンツを公開",null,"20260430","2026-04-30",true,"ja",[14,21,56,62,66],{"id":15,"__component":16,"text":17},1056,"sections.texts",[18],{"id":19,"title":8,"lead":20},1469,"株式会社FIELD MANAGEMENT EXPAND(以下、FMX)は、コンサルティング事業部門による公式noteアカウントにて、CX、新規事業、ブランディング、セールス・マーケティングなどのテーマを多角的に掘り下げ、実務に根ざした視点で発信しています。\n\nこのたび、ブランド戦略の設計やマーケティングに従事する方々へ向け「企業の顧客理解」をテーマにした新たなコンテンツを公開しました。  \n本記事では、顧客分析・商品分析・サイト分析など、さまざまな分析手法が存在するなかで、「その顧客理解は実際に購買に至る意思決定や顧客体験を変えているのか」という問いを立て、FMXのコンサルティング事業部門ならではの視点を含め解説を行いました。\n\nぜひ記事をご覧ください。\n\n◆FMX コンサルティング事業部門 公式note：[https://note.com/fmx_consulting](https://note.com/fmx_consulting){:target=\"_blank\"}",{"id":22,"__component":23,"picture":24},331,"sections.pictures",[25],{"id":26,"caption":8,"href":8,"target":8,"picture":27},516,{"data":28},{"id":29,"attributes":30},1134,{"name":31,"alternativeText":8,"caption":8,"width":32,"height":33,"formats":34,"url":55},"20260430_fmxconsultingnote_Sub01.jpg",1180,658,{"large":35,"small":40,"medium":45,"thumbnail":50},{"url":36,"width":37,"height":38,"sizeInBytes":39},"/media/large_20260430_fmxconsultingnote_Sub01_4a20a89b9f.jpg",1000,558,115364,{"url":41,"width":42,"height":43,"sizeInBytes":44},"/media/small_20260430_fmxconsultingnote_Sub01_4a20a89b9f.jpg",500,279,31634,{"url":46,"width":47,"height":48,"sizeInBytes":49},"/media/medium_20260430_fmxconsultingnote_Sub01_4a20a89b9f.jpg",750,418,69088,{"url":51,"width":52,"height":53,"sizeInBytes":54},"/media/thumbnail_20260430_fmxconsultingnote_Sub01_4a20a89b9f.jpg",245,137,8782,"/media/20260430_fmxconsultingnote_Sub01_4a20a89b9f.jpg",{"id":57,"__component":16,"text":58},1057,[59],{"id":60,"title":8,"lead":61},1470,"コンサルティング事業部門のサービス内容は下記ページからもご覧いただけます。  \n[https://group-fm.com/consulting/ ](https://group-fm.com/consulting/)  \n\n※本noteはFMX コンサルティング事業部門が運営しており、同社グループの戦略コンサルティングファーム「FIELD MANAGEMENT STRATEGY」（[https://site.field-mgmt.com/](https://site.field-mgmt.com/)  ）とは異なるサービスです。",{"id":63,"__component":64,"title":65},58,"sections.divider","区切り線",{"id":67,"__component":68,"title":69,"lead":8,"target":8,"contact":70},215,"sections.contact","【本件に関するお問い合わせ先】","careers-fmx",{"data":72},{"id":73,"attributes":74},4,{"name":75,"locale":12},"INFORMATION",{"data":77},{"id":78,"attributes":79},1135,{"name":80,"alternativeText":8,"caption":8,"width":32,"height":33,"formats":81,"url":90},"20260430_fmxconsultingnote_List.jpg",{"large":82,"small":84,"medium":86,"thumbnail":88},{"url":83,"width":37,"height":38,"sizeInBytes":39},"/media/large_20260430_fmxconsultingnote_Sub01_6e16e3d9bf.jpg",{"url":85,"width":42,"height":43,"sizeInBytes":44},"/media/small_20260430_fmxconsultingnote_Sub01_6e16e3d9bf.jpg",{"url":87,"width":47,"height":48,"sizeInBytes":49},"/media/medium_20260430_fmxconsultingnote_Sub01_6e16e3d9bf.jpg",{"url":89,"width":52,"height":53,"sizeInBytes":54},"/media/thumbnail_20260430_fmxconsultingnote_Sub01_6e16e3d9bf.jpg","/media/20260430_fmxconsultingnote_Sub01_6e16e3d9bf.jpg",{"data":92},{"id":78,"attributes":93},{"name":80,"alternativeText":8,"caption":8,"width":32,"height":33,"formats":94,"url":90},{"large":95,"small":96,"medium":97,"thumbnail":98},{"url":83,"width":37,"height":38,"sizeInBytes":39},{"url":85,"width":42,"height":43,"sizeInBytes":44},{"url":87,"width":47,"height":48,"sizeInBytes":49},{"url":89,"width":52,"height":53,"sizeInBytes":54},{"data":100},{"id":73,"attributes":101},{"name":102,"label":103,"locale":12},"expand","FMX",{},1778828820707]